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The Esq Marketing Podcast


Mar 3, 2021

Lem Garcia is the Founder of Lem Garcia Law, one of the fastest-growing personal injury law practices in California. In 2014, he decided to venture out on his own and founded his personal injury practice with just a couple thousand in the bank and a lot of donated time and effort from his family. Now, Lem Garcia Law has grown to three locations, employs 15 employees, and has recovered millions of dollars for their clients. 

Lem was working as a photographer for the L.A. Clippers when he decided to shift gears into law. He earned his law degree from Western State University College of Law in Fullerton, where he received the full scholarship, was a member of the Law Review, and graduated in the top 20% of his class. After law school, Lem worked as an independent consultant at several law firms.

In this episode…

The personal injury (PI) law practice is one of the most competitive areas—but that didn’t stop Lem Garcia from choosing to dive in and thrive in that space. 

According to Lem, what makes a difference is building a brand strategy that sets you apart, leverages successful client relationships, hires and fires right, as well as being present and helpful in your community. Easy enough, right?

Learn how to build a brand strategy that’ll differentiate your personal injury law firm on this episode of The Esq.Marketing Podcast with Matthew Laurin and his guest, Lem Garcia of Lem Garcia Law. They discuss what it takes to create an effective and successful brand strategy, how to piggyback on flourishing client relationships, mistakes to avoid when starting your law firm, and more.